Retail and eCommerce Case study
Public Desire: global fashion footwear store
A global Shopify store for a UK fashion footwear brand, with multiple currencies and payment methods, delivery tracking and an app download option.
Overview
Public Desire is a UK fashion footwear brand that sells trend-led shoes and bags to customers in the UK, Australia, the USA and elsewhere. We built its global Shopify store, with clear navigation, order and customer-support pages, several payment options and delivery tracking.
The challenge
A global store had to serve customers in several countries with fast delivery, local currencies, many payment methods and order tracking, while keeping a large footwear catalogue easy to browse.
What we built
- A global Shopify store for fashion footwear and bags
- Navigation across heels, ankle boots, flats and sandals, bags, long boots and slippers
- Brand, careers, order, delivery, returns, size guide, FAQ, privacy and site map pages
- Sign-up and login, search, add to bag and social media integration
- Payments by Apple Pay, Google Pay, PayPal, Maestro, Visa, Mastercard and American Express
- Multiple currencies, a customised web portal and Asendia delivery integration with tracking
- An app download option
Technology used
| Layer | Choice | Purpose |
|---|---|---|
| Platform | Shopify | Store, checkout and accounts |
| Delivery | Asendia | Delivery integration and tracking |
| Analytics | Google Analytics | Site analytics |
| Front end | HTML5 and jQuery | Storefront pages and interactions |
What happened next
- Delivered
The work described above was delivered to the client.
Screens
Could this be your project?
- You run a retail brand or an online store and need custom ordering, checkout, catalogue or customer-loyalty rules. eCommerce solutions
- Your product has to connect to payment, accounting, messaging or other third-party systems.
- You work in retail and ecommerce and want a team that has built for it before. Retail and eCommerce work
Questions about this project
What technology was used?
Shopify, Google Analytics, HTML5, jQuery.
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