Custom website design, made for your brand rather than a template

Every page is designed for your brand and your customers, built to work on phones and handed over ready for your team to edit. Hosting is included for the first year.

A designer at a board sketching a website layout, with the design shown on a laptop and phone

Our custom website design process

Six steps from your goals to a site that is live.

Goals and audience

Your business goals, your customers, your budget and the ideas you already have.

Scope and sitemap

The pages and features the site needs, agreed before design starts.

Wireframes

The layout of each page, so content and structure are settled early.

Content

Writers prepare the copy with your team, and SEO is part of the brief from the start.

Visual design

UI/UX and graphic designers turn the wireframes into a design for your brand.

Testing and launch

Manual and automated checks across devices, then launch and handover.
A team fitting large puzzle pieces together

What is included in a website plan

The essentials of every custom website project:

  • A quick onboarding call with the project manager.
  • One contact person who coordinates the team for you.
  • A brand style sheet covering colours, type and how the brand is used.
  • Standard pages such as FAQs, testimonials and contact, styled to match.
  • Two rounds of revisions on each page design.
  • Hosting for the first year: see what is included.

Technologies we use

The platforms and frameworks we design and build sites on. Linked technologies open our page for them.

Frequently asked questions

What does custom web design include?

Planning and research, layout and visual design, responsive versions, and, if you want it, development. See our website design page.

Why choose custom design over a template?

A custom design reflects your brand and customers, and is built around your goals. A template is faster and cheaper to start with.

Do you redesign existing websites?

Yes. We look at what already works before changing anything.

How do I get a quote?

Use the form on this page or book a project call. Tell us what you need and we come back with questions and next steps.

How can we work together?

There are three ways, on the same terms:

  • Dedicated team, best for ongoing work: interview the developers, then they work on your project full or part time.
  • Fixed scope, best when requirements are clear: we agree the scope and the price up front, and deliver against it.
  • Time and material, best when the scope will change: you pay for the time used and can change priorities as the work goes on.

Whichever you choose, we sign an NDA before work starts, you own the code we write, and every change is reviewed in your repository.

Can I interview the developers before we start?

Yes. For a dedicated team you meet the developers in an online call and interview them before they join your project.

Planning a custom website design?

Tell us about your business, your customers and what the site needs to do. We come back with questions, a suggested approach and an estimate.